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Digital Marketing for Click-and-Mortar Businesses: Getting More Customers Online

The world of business has come a long way. In the past, people would visit a physical store to buy products. Today, entrepreneurs and consumers can meet online and pursue some business transactions. The e-commerce industry has long been flourishing. During this pandemic, e-commerce sales have spiked. Due to the pandemic restrictions, consumers have heavily depended […]

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Digital Marketing Strategies B2B Startups Need to Get Right ASAP

Starting a B2B company can be a profitable venture for entrepreneurs with expertise in their chosen field. The world produces millions of entrepreneurs annually, with the US boasting 5.4 million new business owners in 2021. A significant portion of those ambitious people will be looking to help other entrepreneurs expand their respective ventures, entering the B2B side

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Digital Marketing for Optometrists and Opthalmologists: Promoting Your Eye Care Practice

Eye doctors play a vital role in protecting people’s eyes and fostering their sense of sight. There are two primary types of eye doctors: optometrists and ophthalmologists. While optometrists examine, diagnose, and treat the patients’ eyes, ophthalmologists can conduct medical and surgical operations. Unfortunately, about 12 million people in the United States suffer from eye impairment. Out of

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Posture and Muscle Recovery Products Every Athlete Should Use

Even though technology has vastly improved equipment safety, athletes can still get injured or strained from using them repeatedly. They live by the motto of “no pain, no gain.” Hence, they tend to overtrain and unknowingly risk their musculoskeletal health. Their hard work may win them medals and trophies, but their well-being should always be

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Creating a Great First Impression for Your Product Through Digital Marketing

Some products and services are hard to introduce. Customers are always skeptical about new products, especially ones they are not familiar with. It is tempting to argue that a product is unique, that it is different from its competition. Proving that is another matter. When you try to present a product to customers, it’s important

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