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digital marketing

Digital Marketing: How It’s Transformed Businesses

Digital marketing is a term that can be used to describe many aspects of how businesses market themselves online. For example, digital advertising, social media marketing, search engine optimization or SEO, and web design are considered digital marketing strategies. Digital marketing has become necessary for any business to survive in today’s marketplace because it allows

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Silicon Valley of Dreams: The Millionaires Who Started from Silicon Valley Start-ups

Silicon Valley is the home of many technologies we know of today. It’s also home to many digital marketing agencies and industry giants such as Apple, Google, Facebook, and Netflix. It’s easy to forget that many of these companies started as start-ups, earning a fraction of what they earn now. Many of the CEOs and

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3 Ways to Optimize Your Online Marketing Strategy and Grow Your Sales

The current global pandemic is pushing people toward online shopping. Most businesses have doubled their online marketing efforts. Naturally, the competition for online shoppers is at an all-time high. Google cracking down on old, clunky, and mobile-unfriendly websites isn’t helping the issue. If your site isn’t built for mobile-first setup, it won’t rank at the

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Technological Innovations That Will Affect Information Dissemination

Marketing and advertising have always been tried-and-tested ways of spreading the word about your product and service. However, the process of captivating a target audience and getting them to buy your products is easier said than done. Many marketers have to work day and night to produce content. But with advances in technology, many processes

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